Wednesday, 16 September 2009

Lloyds TSB Save the Change account - Nudge in action

Lloyds TSB have an account called Save the Change that rounds up each debit card to the nearest pound and deposits it in a savings account.

Copied from a US account? In any case, nudge economics in actions.

http://www.lloydstsb.com/savings/save_the_change.asp

No comments: