Monday 15 March 2010

Crutchfield

Just came across this US electronics store. Seems to try to differentiate through good advice, even on the web. They have photos and bios of all their advisors on the site - must be good for both morale and sales.

Seems from this screenshot that their tagline used to be "34 years of helping people choose, use and enjoy electronics", but they now use something blander.

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